We often see teams jumping at analytics tools before they've properly framed what they are trying to do. We see a ton of focus on the actual math in the models, vs. the process to set up for the model. In our work we recommend a process that has 7 steps.
overview text here
and why Visits This Fiscal-Year-To-Date should not be one of them. Learn why the status quo is not working … and switch the focus from field officer activities to prospect cultivation. Check out some very different benchmarks and see how to use them to draw out stories, discover best practices, and develop coaching tips that drive larger gifts, quicker closes, and more revenue.
People spend fortunes acquiring data, hiring consultants building overly complicated models and investing in hosted platforms ... when they have most of what they need right at their fingertips.
There are a wide range of views. Some say no more than 40, others deal out pools of 300 or more. We use data from our clients to help answer their question.
Tutorial on how to build successful fundraising models and where and how they can make a difference to your team... and why the work is best done by your team.
... by sending and calling less. By segmenting and focusing appeals on the right prospects our clients have improved retention, re-acquisition and non-donor acquisition all at once! Learn how.
Discussion with Wake Forest on how to get your entire team using data to make better and faster decisions.
Here are basic steps to take to clean up and protect your organization’s data.
Case study on how to use interactive data visualization and predictive modeling to find the needle in the haystack
This paper describes evolving analytical approaches to detecting the bad guys.
Learn how to leverage Capacity, Patient Potential, and Advancement Attachment to identify and mange the best prospects